INDUSTRY BODY AWARDS PR BOSS ‘ACCREDITED PRACTITONER’ STATUS

Tricia Fox, Managing Director and founder of independent PR and Marketing agency Volpa, has been awarded ‘accredited practitioner’ status by the Chartered Institute of Public Relations (CIPR), the industry’s leading professional body in the UK.

The ‘accredited practitioner’ status is a hallmark of commitment to public relations’ professional excellence and is awarded to those who have shown clear evidence of keeping professional skills and knowledge up to date through the CIPR’s continuing professional development (CPD) programme.

Tricia, who founded Volpa in 2002, completed 120 hours of CPD, as required by the CIPR. This included guest lecturing slots at Forth Valley College and Robert Gordon University, several training courses run by the PRCA aimed at further developing her skillset and judging the 2017 CIPR Pride Awards for the Midlands region.

Lecturing and presenting is one of the activities a professional can undertake to gain accredited practitioner status. Tricia will once again be speaking at the launch of the Goddess Formula at Mal Maison in Dundee on 1 February. The Goddess Formula is a non-political, nationwide organisation for UK based women of any age, culture or creed; a networking organisation to share business passion and personal business success stories. Tricia will be sharing her own inspirational story at the event.

Tricia commented: “It is fantastic to be formally recognised as an accredited practitioner by the UK’s leading public relations professional body and a great way to be rewarded for all the hours spent on my CPD. I am looking forward to putting my lecturing skills further into practice when I speak at the Goddess Formula launch on 1 February, where I’m sure I will meet many other inspirational women business leaders, all of whom will have great stories of their own.”

Volpa is a full service marketing agency boasting dedicated publicity, creative and digital departments. Specialists in the tourism, hospitality and food and drink sectors, Volpa now has a team of ten and is on course for a £1 million turnover within the next eighteen months. The agency has received a raft of awards over the years, including three times winner of the Scottish Event Award for Best Marketing Strategy for its work on Scotland’s premier sound and light event, The Enchanted Forest.