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The Enchanted Forest sweeps the board at The DRUM’s Scottish Event Awards

Scotland’s premier sound and light show, The Enchanted Forest, has swept the board at this year’s Scottish Event Awards, picking up three titles at the annual awards ceremony this year held at the Radisson Blu in Glasgow including the prestigious Chairman’s Award.

A three times winner of Best Cultural Event at The Scottish Event Awards, the Pitlochry based sound and light show has now added Best Large Event to its accolades, fighting off stiff competition from fellow nominees Edinburgh’s Christmas, The Royal Highland Show, Spectra Aberdeen’s Festival of Light and Virgin Money Street of Light to take the title. It’s marketing agency, Volpa, scooped the title for Best Event Marketing & PR Strategy, the third time they’ve taken that title in the history of the awards. However the cherry on the top of the cake came at the end of the evening when the team were announced as winners of the prestigious Chairman’s Award, chosen from amongst the 29 category winners.

Derek Allan, producer of The Enchanted Forest commented:

“Last night was really an amazing evening. Not only did we find out just before the awards ceremony began that this year’s show, Shimmer, had sold out of all tickets making it the fastest selling show ever, to win three awards on the evening was unexpected and simply fabulous.  It’s testimony to the hard work and input from the Pitlochry community that have made The Enchanted Forest such an amazing success and when you see it holding its own on a national platform alongside some of the nation’s biggest events, it’s a real moment of pride. Perthshire, as a region also did very well on the night with awards picked up by Blair Atholl Estates, Volpa and Horsecross Arts too. All in all, it was a very good evening for the region and its cultural event offering. Very fitting for the plans for Perth’s UK City of Culture Bid.”

Record breaking visitor numbers have continued to fuel the success of The Enchanted Forest which is now firmly recognised as a major driver of tourism for Scotland. The event’s international profile has catapulted the Victorian town of Pitlochry onto an international stage and press coverage around the globe attracts visitors from around the world to the sound and light spectacle which humbly has its roots firmly planted in the nearby forest of Faskally Wood.

The Enchanted Forest is once more headed up by the multi-award-winning creative team of Derek Allan as producer and creative director, Kate Bonney and Simon Hayes as lighting designers, and RJ McConnell and Jon Beales providing sound design and composition. Additional creative expertise was provided by leading creative companies including NL Productions, Squid Soup, 59 Productions and Vision Mechanics.

The 15th anniversary show, shimmer, is currently running throughout the month of October although tickets have now sold out. For more information and to book tickets visit www.enchantedforest.org.uk.

Hat Trick: Perth marketing firm Volpa takes Scotland’s top event marketing title for third time

Perth-based integrated communications agency Volpa topped the charts at last night’s The DRUM Scottish Event Awards, taking the title for Best Marketing & PR Strategy for the third time in the awards’ programme’s 9 year history. The winners were announced at a glittering event held in Glasgow last night. The firm and their client The Enchanted Forest were also recognised with the Chairman’s Award, and the event also took the title for Best Large Event.

Beating off stiff competition in the marketing category, Volpa has dominated in Marketing & PR strategy over the last 9 years, now clocking up an impressive 3 wins and 3 commendations for their marketing efforts for one of Scotland’s leading events, the sound and light show spectacular The Enchanted Forest. It is the only marketing agency in Scotland to have won the title more than once since the awards scheme launched in 2008.

Commenting on the win, Tricia Fox, founder of Volpa said:

“I’m so taken aback to have won this title for a third time. Our team thoroughly enjoy working with The Enchanted Forest and have worked with The Enchanted Forest Community Trust to help this event grow from just 17,000 visitors to over 65,000 visitors who are expected to attend this year. The calibre of events and companies shortlisted at these awards places us among the best in Scotland. This makes me very proud to be a Perth business owner flying the flag for Perthshire.”

The news follows a string of success and accolades for Volpa, set up in 2002 by Perth serial entrepreneur and marketer Tricia Fox. It was recently ranked as one of the top 50 small independent marketing agencies in the U.K. in a census by the Recommended Agency Register (RAR) and The Drum magazine. Volpa came in at number 44, a jump of 66 places in a year. And, in a win for agencies north of the border, Volpa was the top Scottish agency in its category.

Volpa was also recently shortlisted for two Chartered Institute of Public Relations PRide Awards, for Outstanding Small Public Relations Consultancy and Integrated Campaign for its work on The Enchanted Forest sound and light sho, the results for which will be announced next week at a ceremony in Scotland’s capital city, Edinburgh.

Volpa provides public relations, marketing, digital and design services to clients that include The Famous Grouse Experience, Scone Palace, Inveralmond Brewery, St. Andrews Aquarium, Culture Perth and Kinross, the Crieff Hydro group of hotels, Horsecross Arts, Stirling Venues and Scottish Squash.